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brands4future: International Fair Fashion Shoot in Vienna

brands4future: International Fair Fashion Photoshoot in Vienna

On October 24 and 25, 2025, the big photo shoot for the launch of brands4future - a curated selection of sustainable styles from all over Europe.

With brands4future ushers in a new era of conscious fashion: aesthetic, responsible and approachable. The concept curated, fair and sustainably produced fashion combines sustainability with style and attitude - a statement against fast fashion and for fair and cool clothing.

On October 24 and 25, 2025 the big Photo shoot for this new fashion platform will take place. Martina Gleissenebner-Teskey will present the sustainable fashion together with her daughter Lou-Anne and four models from Germany and Austria.

Europe's sustainable fashion in focus

For the first time Twelve sustainable labels from all over Europe presented in a curated selection. They stand for a new style: modern, fairly produced, ethically responsible and absolutely wearable and very cool!

"Sustainable fashion is no longer a niche topic. brands4future shows that conscious design can be modern, cool and affordable - without compromising on style or attitude."

Martina Gleissenebner-Teskey

The project is initiated and organized by Martina Gleissenebner-Teskeyinternational model, author, speaker and coach - known from Germany's Next Topmodelwhere they are first best ager model reached the final, sending a strong signal for diversity and attitude in the fashion world.

Fashion that shows attitude - and creates movement

But brands4future is more than fashion. It is born from a movement that inspires and activates: walk4future-REthink Fashion

  • WALK TOGETHER: walking together - virtually or in real life - to keep moving mentally and physically.
  • EVOLVE TOGETHER: live, consume and decide more consciously - for yourself and for society.

INVEST BETTER - Money is personal power

The initiative calls for this, less for superfluous items and more for valuable items to spend:

  • Invest in yourself: Education, further development, mental strength.
  • Invest in better products: produced fairly, ethically and responsibly.

The official Launch of brands4future takes place on November 15, 2025 takes place.

Information: office(at)martina-gleissenebner-teskey.com

Martina Gleissenebner-Teskey was part of the international model era of the 1990s, represented Austrian NGOs at the UN Rio+5 Assembly and organized the first trade fair for sustainable lifestyles in 1998 (OEKOSTYLE).She developed the Charisma Concept, has worked internationally as a trainer, author and coach - and became known to a wide audience through her participation in Germany's Next Topmodel where they are known as first best ager model reached the final.Martina has lived and worked in Monte Carlo, Milan, Paris and Toronto and is now considered one of the most influential voices for conscious fashion and a modern understanding of values in the fashion industry.

walk4future - launch of an international movement against fast fashion

Press release

Martina Gleissenebner-Teskey, known as the first Best Ager finalist at Germany's Next Topmodel, achieved with her project walk4future another milestone: after covering around 1,500 kilometers from Klosterneuburg to Paris on foot alone in 2024, the second edition in May 2025 became an international community campaign.

More than 60 participants from Germany, Austria, Italy, Switzerland - and even the USA - took part in the "walk&save" challenge virtually. Together, they covered almost 5,500 kilometers and gave up fast fashion and unnecessary purchases for a month. The result: a saving of around 9,000 euros - i.e. an average of around 140 euros per person.

"This money can be invested in better clothes, education or simply in good times - for yourself or with others," says Gleissenebner-Teskey. At the same time, this is just the "tip of the iceberg": a sign of the growing self-determination of those consumers who no longer allow themselves to be told what they need - but make conscious decisions for quality and enjoyment of life.

The initiator's vision is ambitious - and measurable:
"Only 25 % of the population can initiate social change. In Germany, that would be 21 million people. If each of them spent 100 euros more consciously every month, we would move 2 billion euros. That is real market power."

Martina Gleissenebner-Teskey speaks not only as a model, but also as an ecologist, communication scientist, coach and activist. Back in 1998, she organized the first "Trade Fair for Sustainable Lifestyles" in Austria - with great idealism, but also financial losses. After an international corporate career as a brand manager, the founding of a successful coaching business and her participation in GNTM on her 50th birthday, she now uses her fame to inspire people to more self-determination and sustainable consumption.

"The greatest power lies in our decisions: Where do we direct attention, energy - and money? What I choose grows," she explains.

walk4future aims to start right here: with the psychology of everyday consumption. The walk4future playfully invites people to break through routines - with movement, reflection and exchange. The aim is to build a strong, internationally networked community that consciously uses its consumer power - for itself, for others, for a better future.

And it goes on: The next walk4future campaigns will take place as early as fall 2025.

Martina Gleissenebner-Teskey will be happy to answer any queries or interview requests.

walk4future 2025: Why from Amsterdam to Lodz?

Many people have asked me how the route of this year's walk4future came about.

  • Didn't I want to go around the world once?
  • Didn't I want to cross the pond to the USA?

As always and everywhere, I asked myself the question of meaning.

You can read the thoughts on this at https://walk4future.com/blog/ read more.

What ultimately tipped the scales were two cornerstones and a big anchor in between: my community, which is simply greater in Germany (besides Austria) than anywhere else in the world. And that's why I hope for beautiful, invigorating and inspiring encounters from time to time.

The two corner points between which the walk is suspended are as follows:

1. the Sustainable Apparel and Textiles Conference, from 29.4. - 30.4. in Amsterdam

I am convinced that the sustainable future of fashion lies in the development of new materials (as one of 3 B-pillars: 1. better production, 2. more conscious consumption, 3. biodegradable materials). That's why this conference is a must for me.

2. the Urban Future Conference from May 21-23 in Lodz

Because by then I had wandered through some of the most important cities in the fashion and finance industry and had a few ideas on the subject of "walkable cities = sustainable cities" have to contribute.
If you want to follow my walk and maybe even take part in the walk&save challenge, you can get all the information here: https://walk4future.com/

With Estée Lauder and Paulina Porizkova in Paris

Martina Gleissenebner-Teskey with Paulina Porizkova

Denise Boomkens, Petra van Bremen, Antje Maranca, Tooske Ragas, British Vogue beauty boss Jess and Martina Gleissenebner-Teskey at an Estée Lauder event in Paris

Martina Gleissenebner-Teskey with Paulina Porizkova, Baronne, Paris

At the invitation of Estée Lauder Germany, I kicked off April with a wonderful event in Paris. To mark the return of supermodel Paulina Porizkova as the face of the brand and her upcoming 60th birthday, there was a sumptuous gala dinner, followed the next day by an inspiring exchange with the birthday girl and Aerin Lauder.

The participants came from all over Europe - businesswomen and the most successful best ager models that many of us know from advertising and magazines.

A very empowering experience and, for me, a conscious decision for luxury that is not an everyday occurrence.

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